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Introducing the Latest in 3D ray-traced product configurators

As the experience economy slowly but effectively pervades almost every aspect of our lives, the future of marketers and their offerings crucially depend on how progressively they can adapt to new technologies, promotional platforms and shifting consumer preferences.

That’s why at Li...

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Andras VarnaiMarketing Executive
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Blogs

A noble cause to redefine the past and future of architecture

The time has finally come for architecture enthusiasts and rendering fanatics to set out on an exciting virtual journey to honour the legacy of architect Sir John Soane in an attempt to visually recreate his notoriously destroyed Bank of England, a building that revolutionised the way we look at ...

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Andras VarnaiMarketing Executive
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Blogs

Social media and configurators - made for each other?

It is almost impossible to avoid social media in this day and age. Descartes famous expression ‘I think, therefore I am’ is getting dangerously close to being reconstituted as ‘I tweet, therefore I am’. Those who deliberately choose to shun this modern method of communicat...

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Andras VarnaiMarketing Executive
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Blogs

Iray+ and Apparel - Creativity through technology.

After many years of flirtatious exchanges, furtive glances and cautious courting, technology and fashion have finally fallen into each other’s arms. They are now inseparable, technology clasping fashion’s hand tightly as it guides the industry through the digital era – showing h...

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Andras VarnaiMarketing Executive
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Blogs

INFOGRAPHIC - Benefits of a POS configurator

To show the numerous benefits of a point-of-sale configurator, we've created this infographic!

This infographic displays the main benefits of a configurator, and exactly what integrating one into a progressive company could do for your business and your customers.  Read more...

Andras VarnaiMarketing Executive
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